【Media Coverage】【Quoted from PRTIMES】"Vegan Foie Gras" and "Vegan Caviar" adopted in the course menus of 28 wedding venues nationwide (approximately 160,000 servings).
"Vegan Foie Gras" and "Vegan Caviar," developed and produced by Dr.Foods, a food tech company (Headquarters: Shinjuku-ku, Tokyo; CEO: Koichi Ishizuka), will be introduced and served at the hotel restaurants of 28 venues nationwide operated by Nippon Ceremony Co., Ltd. (Headquarters: Shimonoseki, Yamaguchi; CEO: Tadashi Kanda).
The official launch of these vegan delicacies is scheduled to commence on September 1, 2023, offering an exquisite dining experience to guests at these renowned establishments.
In recent years, issues related to the breeding of ducks and geese for foie gras production and the endangered status of sturgeon, the source of caviar, have been frequently covered in the news worldwide. Italy, Poland, Turkey, and other countries have already banned foie gras production. In the state of New York, USA, a law prohibiting the sale of foie gras has been passed by the city council, indicating that this trend is gaining momentum.
Furthermore, sturgeons, from which caviar is obtained, are facing a serious risk of extinction, and some species have already become extinct.
Dr. Foods has successfully recreated these ingredients, which are associated with environmental issues, using entirely plant-based alternatives. Japanese Ceremony Co., Ltd., which has quickly embraced a sense of improvement regarding environmental issues, has been at the forefront of considering alternative ingredients. With the intention of promoting sustainable practices on joyous occasions and maintaining a sustainable relationship for the bride and groom, they have incorporated "Vegan Foie Gras" and "Vegan Caviar" into their menu offerings, providing a course meal.
Dr. Foods plans to release additional plant-based alternatives for luxury ingredients by the end of the year. They hope to make these ingredients sustainable and easily accessible in daily life, even if they are typically difficult to obtain.
<<Company Overview>>
Company Name: Nihon Ceremony Co., Ltd.
Headquarters: 6-4-50 Okimotomachi, Shimonoseki, Yamaguchi, Japan
Representative: Tadashi Kanda
Company URL: https://www.aigroup.co.jp/